Although people and policy-makers focus on climate change, the viability of water supplies, and food systems, rivers run like the thread knitting all these values and challenges together. Art can be a panacea to illuminate this thread, helping people from the public to policymakers see how critical rivers are. Rivers have long played an essential role in the evolution of art and culture, from Egyptian tombs to the paintings of Renoir and Seurat to the music of John Lee Hooker, Dolly Parton, and Bruce Springsteen. However, a scientific paper published in 2017 by the Association for Psychological Science reported that nature-themed replaces were losing ground in American culture, with the most significant decline found in the frequency of nature words in popular song lyrics. It is hard to value, protect, or preserve something that is fading from sight.
The festival’s medium- art and culture have been intertwined with rivers for millennia. The festival’s focal subject- rivers is incredibly important to a healthy, vibrant future for people, but rivers’ values are frequently overlooked and undervalued. It is time we push back on these trends and shine a spotlight on the essential role of rivers in humanity’s past and future. Ultimately, this is a lot to ask of an art festival, but the RiverRun festival is faithful to this mission of telling the story of rivers and people through time. At an advanced moment, the festival falls directly after the first United Nations Conference on Water that launched the Freshwater Challenge, the most significant commitment to river and wetland restoration in history. As Sam Cooke sang, “A change is gonna come,” and it’s time for art to repay the favor and inspire change.
<< photo by Tran Le Tuan >>
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